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Practical application cases of light box advertising

2025-05-15

Living in a big city environment, advertisements are everywhere around us. With the continuous advancement of technology and the rise of new types of advertisements such as the Internet, the traditional light box advertising method seems too monotonous. The lack of hardware innovation has become a major reason hindering the progress of traditional light box advertising. But in reality, Is the traditional light box advertisement still stuck in the awkward position of lacking innovation all the time? However, the author doesn't think so. At least, in my opinion, taking LED flashing light boxes/dynamic light boxes as an example, there are innovations in the hardware of traditional light box advertisements, but there is still a very long way to go before they can be popularized!


LED flashing light boxes, also known as dynamic light boxes by some peers, the difference from traditional light boxes can be seen from the literal meaning. To put it more specifically, it uses a controller to control the on/off and brightness of each light bead. However, given the existence of a large number of dynamic light box manufacturers of varying quality in the market, this has also left many advertisers feeling confused. Which kind of light box is the best choice? Regarding this academic issue, I believe that if it's explained too complitively, everyone may not understand it. However, the video cases on site often enable you to choose the most suitable brand and manufacturer of LED flashing light boxes/dynamic light boxes! Now, let's explore in which occasions LED flashing light boxes/dynamic light boxes can be used!


1. Dynamic light boxes at bus stops


The light box advertisements at bus stops are one of the most favored occasions by brand owners. Whether it's passengers waiting at the stop or those traveling on busy roads, there is a very high probability that they will attract the public's attention. However, with the progress of The Times, the public's interest in traditional light box advertisements seems to have been replaced by all kinds of new things! The emergence of LED flashing light boxes/dynamic light boxes, compared with traditional static light box advertisements, with their more innovative and flashing advertising elements, may be more likely to attract the public's attention. Dynamic things often tend to catch the public's eyes more easily!


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2. Subway Light Box Advertising


As a major transportation hub in first - and second-tier cities, the subway carries the dreams of countless passengers every day. Its huge passenger flow is also a major advantageous platform for brand advertising display! However, while light box advertisements are being displayed, there is also a rather serious problem. That is, in the busy passageways, the light pollution is also a problem that cannot be ignored. For most flashing light boxes/dynamic light boxes, whether it is the light beads or the light strips, the basic adjustment of on and off is not a big problem, but the adjustment of the gray scale of the light beads is rather difficult to achieve. The Alexandre Dumas dynamic light box can use a controller to not only control the on and off of the LED beads but also adjust the brightness of the beads, ensuring that the light effect does not cause discomfort such as dazzling to pedestrians!


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Guangzhou Metro - Alexandre Dumas Dynamic Light Box


3. Exhibition Light Box Advertising


At exhibitions, whether it's sign-in boards or brand advertisements, the application of light box advertisements is extremely extensive. It enables brand content to be displayed more directly in the field of vision of exhibitors and makes advertising information more communicable! In the past two years, with the gradual and widespread use of dynamic light boxes, the dynamic light effects are used to add elements to the picture. Compared with static light box advertisements, the content of the picture is more attractive!


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Dipis (Guangzhou) International Advertising Exhibition - Alexandre Dumas Dynamic Light Box



4. Large-screen outdoor light box advertising


The issue of waterproofing and leakage prevention for outdoor large-screen light boxes is often one of the most worrying problems for customers. However, with the advancement of light box advertising technology and the improvement of hardware in recent years, leakage prevention and waterproofing have also been more effectively improved! Take the commercial center of Tianhe District, Guangzhou - Tianhe City Square as an example. The dynamic light box of the Vivo brand has always stood at the south gate of Tianhe City, whether it is sunny or rainy, using the active light effect elements to add more vitality to the night!


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