What are the types of digital signage and what are the functions of the different classifications?
Digital signage is a professional audio-visual system in the field of business display, in addition to paper media, radio, television, and the Internet, known as the "fifth media." These systems distribute business, financial and entertainment information through large-screen terminal display devices. Digital signage is divided into indoor and outdoor according to the use environment.
Indoor LCD digital signage includes ladder media and non-ladder media products. Non-ladder media products cover vertical, wall-mounted, horizontal digital signage, electronic food plate, electronic water plate, poster machine, etc. The outdoor LCD digital signage is usually an outdoor all-in-one product.
Common types of digital signage include:
LED digital signage, the use of LED light source to display numbers, text, ICONS, widely used in commercial advertising, traffic guidance, event information release, etc.
LCD digital signage, the use of liquid crystal display technology, to achieve high-definition display effect, often used in indoor places such as conference rooms, exhibition halls, shopping malls, etc., display meeting agenda, product information, advertising.
Digital tube sign, composed of seven sections of digital tube, can only display numbers and basic characters, commonly seen in timers, counters, electronic clocks, etc.
Matrix signs, composed of a number of dot matrix LED, display numbers, text, pictures, commonly seen in outdoor billboards, station waiting display and so on.
The main function of digital signage is information communication and advertising. They provide convenient information access channels in public transportation information, commercial advertising, event notification, product promotion, etc., improve efficiency, attract attention, and provide an effective publicity platform for merchants and advertisers.
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